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Mahindra and Mahindra Limited, an Indian multinational auto manufacturer got 21st rank in top companies of Fortune India 500 in the year 2011. The company is currently focusing more on its global exposure. The fact that it can be strengthening by its impressive growth recorded over the past two years in India. Company mainly exports in Australia, Africa, USA, Latin America and Asia Pacific Regions. 70% is the figure by which the auto export of the company and 16 % is the figure by which the tractor exports grew in the financial year 2011-2012. The dynamic figure can be attributed to its Cheetah inspired SUV – XUV500 which made it one of the top ten brands in compact SUV segment in Africa. Also Mahindra USA performed well in the field of tractors which crossed 10000 units mark for financial year 2012. Various products of the company can be listed as- Mahindra Armada, Mahindra Marshal, Mahindra Commander, Mahindra Major, Mahindra Thar, Mahindra Bolero, Mahindra Xylo, Mahindra Scorpio, Mahindra Verito, Mahindra XUV500, Mahindra Legend, Mahindra Invader. The performance of company’s products in different export regions is given below- Africa 2004 was the year when the Mahindra South Africa exposed its presence and in F11 sold 1761 vehicles which with 45% growth rate grew to 2558 vehicles in F12. In other African Countries the auto exports growth rate is seen to be 39% while tractors exports grew by 77% in FY12. Latin America In Latin American Region the Brazil, Chile, Uruguay, Ecuador,Paraguay, Columbia, Peru and Central America are the main countries which are having company’s focus. Of these countries Chile and Brazil are the strategic markets of the company. USA Mahindra USA (MUSA) sells mainly tractors in the entire range from 18 HP to 85 HP. With 10012 tractors selling in F12 the company has doubled its billings from 4823 tractors in F10. Mahindra also launched its revolutionary new Mahindra Max tractor which is first true sub-compact and mid-compact tractor. Mahindra and Mahindra Ltd. Has been trying on the development of a vehicle for US market but due to changes made in the US regulatory and market situation the company decided not to proceed further. Australia With the launch of award winning compact SUV XUV500 Company is expecting a handsome growth rate in Australia in Financial Year 2012. Asia Pacific In Asia pacific region the Sri Lanka recorded the growth of 29% from ~ nil. Mileage Ka Master Range of tractors in Bangladesh and Nepal are doing well in Financial Year 2012. Mahindra Swaraj Brand is also doing well in the SAARC countries with 12% growth rate. The Mahindra Group The Mahindra and Mahindra Limited Company was founded in Ludhiana in 1945 as Mahindra and Mohammed by K.C. Mahindra, J.C. Mahindra and Malik Ghulam Mohammad but after partition of India Malik Ghulam Mohammad went to Pakistan leaving behind the M&M Ltd. It has partnership with international companies like International Truck and Engine Corporation, USA and Renault SA, France.